Certified Specialist Programme in Video Ad Metrics

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**Certified Specialist in Video Ad Metrics** **For marketers and professionals seeking advanced insights into video advertising, this program is for you.** This comprehensive certification program equips you with the skills and knowledge to analyze and optimize video ads for maximum performance.

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About this course

Learn to track and interpret key metrics, identify audience demographics, and optimize your campaigns for improved conversions and brand awareness. **Target Audience:** * Marketing professionals * Advertising agencies * Digital marketers * Anyone interested in mastering video advertising metrics **Key Benefits:** * Gain a deep understanding of video advertising metrics * Enhance your ability to track and analyze performance * Optimize your campaigns for maximum ROI * Stay ahead of the latest industry trends **Call to Action:** **Enroll today and unlock your potential in video advertising!**

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## Essential Units for Certified Specialist Programme in Video Ad Metrics **Immature Metrics:** * Conversion Rate Optimization (CRO) * Cost per Acquisition (CPA) * Return on Investment (ROI) * Impressions * Click-through Rate (CTR) **Mature Metrics:** * Average Cost per Click (CAC) * Conversion Rate Optimization (CRO) * Cost per Acquisition (CPA) * Return on Investment (ROI) * Impressions * Click-through Rate (CTR) * Conversion Funnel Analysis * Audience Targeting * Video Quality & Performance * Social Media Engagement **Emerging Metrics:** * Conversion Value Optimization (CVO) * Customer Lifetime Value (CLTV) * Video Quality Score (VQS) * Brand Awareness * Social Media Marketing ROI

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Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
CERTIFIED SPECIALIST PROGRAMME IN VIDEO AD METRICS
is awarded to
Learner Name
who has completed a programme at
London School of Planning and Management (LSPM)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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